Dan K. Richardson - Entrepreneurship Development Institute

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Course Catalog
Strategic Planning & Management

Competitive Marketing Strategies


With the changing economic landscape and trends toward globalization and technology, companies need to develop new strategies to effectively compete in the global marketplace.  To stay competitive in today's marketplace, companies need to shift their focus from selling products to meeting needs...

Course Type:
eLearning

CCTI eLearning

Leading and Implementing Sustainable Green Business Strategies


While the concepts of green business and sustainable enterprise are not new, they are becoming increasingly vital in today's business climate.  Natural resources are being depleted at previously unheard of levels, organizations are faced with new challenges in resource and waste management, and consumers are becoming more curious about the origins and environmental footprint left by the products they consume...

Course Type:
eLearning

CCTI eLearning

Moving From an Operational Manager to a Strategic Thinker


As business success becomes more difficult to achieve, companies are discovering the importance of strategic thinking.  Being lean and mean and process efficient is no good if you don't have the correct business strategy...

Course Type:
eLearning

CCTI eLearning

Online Branding Strategy


Are you thinking about moving a product into the e-marketplace; that is, sell it on the Internet? This course will provide the learner with a comprehensive overview of the effects the Internet has on marketing a particular brand.  Beginning with a brief review of the basics of branding, the learner will then move on to explore how, using traditional principles, today's e-marketers are refining older paradigms to create successful, online brands...

Course Type:
eLearning

CCTI eLearning

Product Management Essentials


Do you have an abiding interest in planning, forecasting, and marketing a product or product line? Are you new to the field of product management? Or have you just been hired as a product manager? In this course, you'll learn strategies and techniques to help you build a foundation for understanding product management.  First, you will explore the fundamentals of product management...

Course Type:
eLearning

CCTI eLearning

Strategic Brand Management


There are three ingredients every company needs for branding success: a brand manager, a brand, and the consumer.  But how do these ingredients relate and what are they comprised of that makes them so important? This course will demonstrate how each ingredient reacts to the other in order to create a valuable, long-lasting brand...

Course Type:
eLearning

CCTI eLearning

Strategic IT Planning


How have the responsibilities of IT professionals changed over time? What can you do to bring together the diverse concerns of the IT department and top business managers? What are the best ways to convince management that your IT solutions are grounded in reality? Answers to these questions are presented in this course examining strategies that learners should know to understand the role of IT manager, to communicate successfully with management, and to bring about the best IT solutions for the...

Course Type:
eLearning

CCTI eLearning



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